WardsAuto 10 Best Interiors

Overview

Wards 10 Best Interiors & UX is an annual WardsAuto honor recognizing new or significantly refreshed vehicles with standout interior design, comfort, materials, controls, connectivity, and overall user experience. It is run by WardsAuto, part of Informa, and winners are selected by editors/judges through real-world vehicle evaluations, which gives the award strong trade-press credibility. Automakers pursue it for third-party validation that can help marketing, showroom conversion, and product storytelling.

Eligibility Requirements

• Vehicles must be new or heavily refreshed for the 2026 cycle
• Must be evaluated by WardsAuto judges during the test period
• Typically open to automakers and vehicle models sold in the market being tested