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Marketers That Matter

The Wall Street Journal / World 50

Published by The Wall Street Journal / World 50

Prestige 65/100

Deadline

Not publicly listed for the 2026 cycle

Applications closed

Fee

Free

Time to Apply

30–45 min

Winners

2026

Overview

Marketers to Watch is a Marketers That Matter recognition program run in partnership with The Wall Street Journal and World 50 that spotlights forward-thinking brand-side marketing leaders and emerging voices shaping the profession. Companies and nominees pursue it for the visibility, credibility, and thought-leadership placement that comes from being featured by a respected industry network and a major business publication. Credibility signals include WSJ co-branding, a formal application process, and recognition of experienced marketers leading innovative work.

Eligibility Requirements

  • Must be a brand-side marketer
  • Must have 10+ years of experience leading innovative work for their organization
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